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Graphic design & RRSS

Here you will find information that will allow you to improve the layout and aesthetics of both your website and social networks. We will give you tips on how to improve your visual identity and communicate your brand. Trends that will allow you to get and retain more audiences, improving your engagement.

What does the GPT-4 Chat have in store for us? A look at the latest technology in natural language processing

Introduction Natural language processing (NLP) has become a key area of artificial intelligence. In recent years, NLP-based chatbots have improved substantially in terms of response quality and ability to understand natural language. However, there is still a long way to go, and OpenAI Chat GPT-4 is at the forefront of this evolution. GPT-4 is short …

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How to use artificial intelligence on my website?

Introduction Artificial intelligence (AI) has become an unexpected ally to improve the user experience on web pages. AI can not only personalize content and offers for each user, but can also automate routine tasks and provide efficient and personalized customer support. In this article, we’ll explore five ways AI can be used on a website …

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What is artificial intelligence?

Introduction At the risk of not being original at all, but simple and understandable, this note from the following paragraph will deal with simple questions that I will ask one of the most widespread artificial intelligences of the moment, the chat-GPT3 and its answers. Can you explain to me in the simplest way possible what …

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Cookies reales que simbolizan las cookies utilizadas en la web

What are cookies and what are they for?

Introduction Cookies are small text files that are stored on the user’s device (computer, mobile phone, tablet, etc.) when visiting a website. These files contain information about the user’s navigation on the website, such as the pages visited, the time spent on the site and the user’s preferences (such as language or privacy settings). Cookies …

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What are return policies and what are they for?

Introduction Return policies are essential for any e-commerce business as they set out how refunds and returns for products purchased online are handled. These policies must be clear, fair, and easy to understand to ensure customer satisfaction and avoid misunderstandings. In this post, we will discuss in detail what an effective return policy for an …

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Discover how to create landing pages that are effective and attractive to your visitors

Introduction Do you know what a landing page is? If you are not familiar with this digital marketing technique, it is important that you learn more about it. A landing page is a landing page that is used to grab the attention of visitors and persuade them to take a specific action, such as filling …

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Hombre mirando su móvil para pedir un producto en un ecommerce.

How to select the best domain name for my website?

Introduction When it comes to creating a website, one of the first steps is choosing a domain name. But what is a domain name? Why is it important to choose the right one? Here we explain everything you need to know.A domain name is the name that identifies your website and makes it unique. It …

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Why should you consider online communities in your marketing plan?

Introduction If you’re a business owner, you’ve probably heard of Google My Business (also known as Google My Business). This is a free tool from Google that allows you to manage your business’s online presence and appear in local search results. But do you know how to optimize your online presence with Google My Business? …

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Por qué debes considerar a las comunidades en línea en tu plan de marketing?

How to optimize your online presence with Google My Business

Introduction In the current digital marketing landscape, the creation and participation in online communities is increasingly important for companies. These communities can be forums, groups on social networks, WhatsApp or Telegram groups, among others, and have become a fundamental tool for marketing and advertising. How do communities arise in digital marketing? Communities in digital marketing …

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